Christian Nicolini: Christian comes to Ignite with an inspiring background in performance media and a proven digital track record of enabling organization growth through advanced digital strategies for Fortune 200, 500, and VC-backed companies. After managing hundreds of millions in digital ad spend, Christian has established a proven omnichannel digital strategy across paid search, video, social, programmatic, affiliate, etc.
At Ignite Visibility, Christian manages a highly skilled Performance Media team, where his responsibilities include process improvement, hiring, training, and building technology partnerships. He is also directly involved in several client initiatives where he engineers go-to-market strategies, tracking & analytics framework, and competitive analysis to guide client-focused strategies.
